Written by 2:38 am Campaigns, Email Marketing, Tips

TIP – Email Stats (Tuesday best day for emails)

Email marketing is an effective demand generation strategy. It has to be followed by calls and rep…
email stats

Email Stats

  • mail opens increase after 12 p.m., with the most active period being between 2 p.m. and 5 p.m.
  • Tuesday emails have the highest open rate compared to other weekdays. (Experian)
  • 33% of email recipients open emails based on subject line alone. (Convince and Convert)
  • Subject lines with more than 3 words experience a drop in open rate by over 60%. (ContactMonkey)
  • Personalized emails including the recipient’s first name in the subject line havehigher open rates. (Retention Science)
  • B2B customers have become desensitized to words such as “reports,” “forecasts,” and “intelligence”. (Adestra 2013)

Anthony Lobosco

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