Pipeline Generation

Farmers vs. Hunters in Sales: Bridging the Gap in a Digital Age

BDR Mentality, Farming, Hunting, Marketing Strategies, Omnichannel, Pipeline Generation

Farmers and Hunters are two different breeds of salespeople.  Or are they.  Generally, a farmer is someone who develops existing...
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How Many Calls Your BDR Teams Need to Make: A Data-Driven Guide

BDR, Cold Calling, Pipeline Generation

Compliments of Salestrail If you Googled that headline, most probably you’ll land on some page or article giving you the 60 or 100 dials...
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Sales Blitz or Sales Pits?

call blitz, Pipeline Generation

Sales Blitz’s are a way to generate new business meetings (NBM’s) that can result in bu…
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Softening barriers

Campaigns, Cold Calling, Email Marketing, New Business Meetings, Persona, Pipeline Generation, VITO letters

Getting through to a key stakeholder isn’t easy.  Sometimes, if you cold call a high level pe…
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Massive action 1999

Cold Calling, Hunting, Pipeline Generation

I was almost put on plan my first year but Massive Action led to Presidents Club the following year…
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Omni-channel strategy

Campaigns, Execution, Marketing, Marketing Strategies, Omnichannel, Pipeline Generation, Sales Motions, VITO letters

Omnichannel means reaching people through multiple mediums – online (Social Selling, email ma…
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