Embracing Smarketing: The Future of Organizational Growth
The term ‘smarketing’ has become increasingly prominent. This innovative concept represents the amalgamation of sales and...
Salespeople as CMOs: Running Your Territory Like a Marketing Pro
Executing an omnichannel strategy is crucial but very difficult for a busy salesperson. The salesp…
Marketing your franchise
Running a franchise is akin to running a sales territory for a large company, VAR or Telecom agent.
Omni-channel strategy
Omnichannel means reaching people through multiple mediums – online (Social Selling, email ma…
