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BDR Mentality

πŸ”₯ BDR’s are warriors because of their mentality.
They create opportunities where none existed before.
More salespeople need that mentality. πŸ‘‡

As the new guy selling at Cisco Systems:
β†’ I was handed a deck of dormant accounts.
β†’ There was a good reason they were dormant.

As a salesperson, I had to draw on my hunting skills:
β†’ That’s an innate quality of BDR’s

Salespeople need to embrace the BDR mentality:
β†’ Hunting mentality.
β†’ Building your business from hunting.
β†’ Discipline.
β†’ Becoming a hunter/farmer.
β†’ Continuous learning.
β†’ Role playing.
β†’ Mastering your craft.

Imagine having a team that
β†’ Tirelessly digs for gold.
β†’ Finds leads that could turn into big opportunities.
β†’ BDRs do this every day.

What sales manager wouldn’t want frontline soldiers:
β†’ Creating ‘at bats.’
β†’ Executing demand gen strategies.
β†’ Strong whitespacing/prospecting skills.

By incorporating these qualities, sales teams can:
β†’ Constantly develop new relationships.
β†’ Create more pipeline.
β†’ Build a healthy business.

πŸš€ That leads to closing more deals. πŸš€

P.S. What strategies have you found most effective in adopting a BDR mindset?

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Anthony Lobosco

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