Author: Lobo

I’m Anthony Lobosco, founder of SalesByLobo and a 25-year Sales Leader who’s been in the trenches as a Hunter, Farmer, and Player-Coach. This site brings together everything I’ve learned - my philosophies, hard-earned strategies, and a passion for helping salespeople and teams succeed. Whether you’re here to refine your skills, explore new strategies, or see how we can work together, welcome. Let’s make an impact!

Use Case: Turning a Resistant Client into a Long-Term Partner

Uncategorized

Situation Task Action Result Key Takeaways Why This Matters:This story highlights the importance of long-term relationship building,...
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Why Having a Rhythm and Framework is Non-Negotiable for Me

Uncategorized

Living with an autoimmune condition means every ounce of energy, every hour of my day, and every task on my plate requires intention. When...
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Use Case: Establishing and Maintaining a Sales Rhythm to Drive Results

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Framework: SalesByLobo Sales Rhythm FrameworkExpertise Highlighted: Business Development, Hunting, Leadership, Consistency Situation Sales...
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Focus on the Right Leads: How the MATT Framework Improves Qualification

BDR, Sales Strategy, Selling Strategies

What You’ll Achieve Deliverables: ✅ Market Mapping Guide: Identify high-potential accounts and markets. ✅ Audience Alignment...
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Win More Deals with a Custom Sales Playbook

Sales Enablement

What This Gives You: A custom sales playbook ensures your team works smarter and closes deals faster. It’s your step-by-step guide for...
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Cold Calling That Works: Lead by Doing, Succeed by Training

Coaching

What This Gives You: I’ll show you how to make cold calling work—not just by creating the plan but by making the calls myself and...
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Build a Reliable Lead Engine That Delivers Result

lead generation, Pipeline Growth

What You’ll Achieve Deliverables: ✅ Ideal Customer Profile (ICP): A clear definition of who to target and where to find them. ✅...
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Unlock Your Next Level of Sales Growth

Leadership, Sales Development

What This Gives You: The Sales Growth Maturity Model is your roadmap to move from struggling to thriving. Whether you’re just starting...
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Salespeople, You’re a Brand. Start Acting Like It.

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personal branding is key youre run ning a franchise and marketing is a key component of that people ID with your nbrand as a person yes the...
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Enhancing BDR Performance: Insights from Coaching Sessions and Strategic Discussions

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Performance management for Business Development Representatives (BDRs) is a multi-faceted task that involves monitoring activities,...
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