I’ve learned a few things in my 20+ years in tech sales..

5 things you need to be successful in sales:

  1. Fundamental sales strategies
  2. Ability to create an experience
  3. Strong Personal brand
  4. Effective Integrated Marketing Strategy
  5. Empathy

5 things you shouldn’t do in sales:

  1. Sell
  2. Give up
  3. Be dishonest
  4. Take rejection personally
  5. Be lazy