I run Sales & Marketing for a boutique IT company.  It’s been challenging getting people’s attention in this new COVID world. Without brand recognition, limited in person meetings and so much uncertainty in the economy, it’s a pretty impossible task.  But we still had success.

The key to sales is to NEVER GIVE UP and BE CONSISTENT.  Rely on your personal brand, network and a solid outbound sales automation platform.  Then apply strong sales tactics, like Value Selling.  Good things will happen if you put in the work.

You need the right tools and then execute a repeatable plan.

I’ve learned from some of the best salespeople in the industry and learned some of the best sales processes from Cisco Systems, BMC Software and CenturyLink.  Trust your instinct as well.

#grind #hustle #dontbeafraidtofail #alwaysgetbetter